TIINLAB AUDIO HACKER
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TiinLab is an audio product brand founded by Jay Chou, one of Asia’s biggest music idols, with the ambition to reinvent the sound experience for consumers.
Our idea was to present Jay Chou as the audio hacker who devoted himself to challenge the conventions of audio design and explore the new frontiers of music and sound. This new identity was extended to its packaging, product key visual, website, store display and PR event.
