HOMEPAGE

FULE IS A CHINESE ART DIRECTOR & DESIGNER BASED IN SG

So far in my career I’ve done different types of things – brand identity, digital experience, product design, and traditional film & KV. But to me those are just tools, the core of it is always about the concept. So even I came from a design background (and it will always be my strength), I want to continue improving my ability to come up with great concepts and to find unconventional ways to bring them to life. I’d like to find a place where I can do more of that/learn more about that.

WORK EXPERIENCE

AKQA

DEC 2012 – JAN 2016
DESIGNER

ANOMALY

FEB 2016 – FEB 2018
ART DIRECTOR

NINJA

FEB 2018 – AUG 2019
CREATIVE GROUP HEAD

SUPERUNION.SG

AUG 2019 – PRESENT
SENIOR DESIGNER

EDUCATION

CHINA ACADEMY OF ART

GRAPHIC DESIGN, BACHELOR’S DEGREE
2007-2011

UTRECHT SCHOOL OF ARTS

EDITORIAL DESIGN, MASTER’S DEGREE
2011-2012

Homepage